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Shopify Case Study

Feriatum

Engineered a custom Shopify theme that enhanced collection and product pages by integrating Boost AI Search & Discovery for advanced filtering and search. Delivered a fast, user-friendly shopping experience with improved product discovery and seamless navigation.

Industry
E-commerce
Engagement
Shopify theme development and product discovery implementation
Key technologies
ShopifyLiquidBoost AI Search & Discovery

Project preview

feriatum.myshopify.com
Feriatum project preview

Live site captured on 2026-09-21; it may have changed since.

Project context

Client Overview

Feriatum is an e-commerce storefront built on Shopify. The engagement focused on improving how shoppers browse collections and product pages, including search and filtering through Boost AI Search & Discovery.

What needed attention

Key Challenges

  • Shoppers needed a more direct way to find relevant products across collections.
  • Collection and product pages needed custom theme work to support the storefront experience.
  • Search and filtering needed to be integrated into the browsing flow rather than treated as a separate destination.

My Role

Shopify theme development and product discovery implementation

Scope

The engagement covered theme development, collection and product templates, search configuration, and storefront interaction updates.

Outcome

Customers can use integrated search and filters to narrow product choices from collection and product pages.

How it was built

Solution

01

Custom Shopify Theme

Implemented theme updates for the storefront experience. The work focused on collection and product journeys described in the project scope.

02

Collection and Product Pages

Enhanced collection and product pages to support browsing and product evaluation. These templates form the main path from discovery to product detail.

03

Search and Filtering

Integrated Boost AI Search & Discovery for search and filtering. Shoppers can narrow options while browsing the catalog.

04

Storefront Navigation

Connected discovery features with storefront navigation to support a smoother browsing flow. No conversion or sales metrics are published.

Technology decision

Why This Stack

Shopify and Liquid suited the work because it centered on theme-level storefront changes within the existing commerce platform. Boost AI Search & Discovery supplied the search and filtering capability used in the catalog experience.

At a glance

Key Features

Custom Theme Work

Shopify storefront updates tailored to the catalog experience.

Collection Pages

Enhanced collection browsing for product discovery.

Product Pages

Updated product page experience for shoppers.

Integrated Search

Boost AI Search & Discovery added to the storefront.

Product Filters

Filtering helps shoppers narrow catalog choices.

Delivery approach

Project Process

  1. 01

    Review Storefront

    Identify the collection, product, and discovery needs.

  2. 02

    Plan Theme Updates

    Define the theme work for catalog pages and navigation.

  3. 03

    Build and Integrate

    Implement storefront updates and configure search and filtering.

  4. 04

    Review Store Experience

    Check the browsing paths across collection and product pages.

Technologies

  • Shopify
  • Liquid
  • Boost AI Search & Discovery
  • Theme Development
  • PDP
  • Collections

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